Dec 18, 2012

24-hour emergency medicare facility soon at Chennai central railway station

CHENNAI: Waking up to the need to have a round the clock medical facility at the bustling Central Railway Station here, the southern railway has invited expression of interest from various hospitals to establish a medicare centre at the station, the Madras high court has been told.

When public interest writ petition citing lack of a fullfledged emergency medical care centre at the station, which handled about 200 trains and 3.5 lakh passengers daily, came up for further hearing before the first bench recently, the railway counsel said the Central Railway Station would soon have a facility like the one in Bangalore.

The bench comprising Chief Justice M Y Eqbal and Justice T S Sivagnanam, recording the undertaking of senior counsel for the railways R Thiagarajan, said: "In view of the submission, we dispose of the PIL with a direction to the southern railway to complete the process and establish the emergency medical care centre at Chennai Central Railway station, as expeditiously as possibly, preferably within three months."

In its order, the first bench also recalled an interim order delivered by the court on November 29, 2011 wondering as to how could the railways not provide adequate space for a medical centre, when it was able to allocate space for book stall, kiosks, restaurant and medical stores. "When there is no difficulty for the railways to allot large space for book stall, restaurants, medical stores and other kiosks, then why not the railways provide an equal space for setting up an emergency medicare facility?" the court had asked.

The matter relates to a PIL filed by advocate A Malathi or Manappakkam, highlighting the poor medicare facilities at the railway stations. She said that Central had 15 platforms to handle long-distance trains and three platforms exclusively for suburban trains. Though more than 3.5 lakh passengers frequented the station daily, there were no permanent ambulance services, she said, adding that ambulances had to be brought either from Egmore or Perambur.

Noting that a fraction of a second is enough to save a person battling for life, she said the railways had a social obligation to provide quality passenger amenities at all stations.

Meals-On-Wheels: Rail passengers order meals online


Nikita Peer


Long-distance train passengers thought the day would never come when they would be served fresh and tasty meals instead of the mush dished out by the Indian Railways. Finally, it has.

Ever since Delhi-based Pushpinder Singh launched his fully automated food-delivery system in December 2011, more than 6,000 passengers have been relishing the prospect of eating breakfast, lunch and dinner en route to their destinations. The mad scramble for the train window to buy greasy and grubby snacks during a brief halt is finally over. And no more making doubly sure the railway pantry has your preference of 'cuisine' down pat, only to be served something that is cold and inedible.

Order On The Go
So here's the yummy option: Delhi-based start-upwww.travelkhana.com allows you to book your meals online or over the phone before your journey or even on the go. When the train pulls into the station, a delivery boy arrives with your meal just as you had ordered it off the travelkhana menu. Hard to believe? Well, read on.

This magical solution is courtesy the patented technology behind the travelkhana.com platform developed by Singh, who invested a seed capital of Rs 22 lakh in the technology and a call centre to run this mind-boggling meal service.

The Food Chain
To place your order, you need to either log into the travelkhana.com site or dial their call centre. Next, provide basic personal information and your PNR Number and then check off items from a menu that offers a choice - yes, a choice! - of cuisine. If you order on the go, there's a minimum gap between placing your order and time of arrival at your destination to give the local supplier sufficient time to process and deliver your order. 
Once you've ordered lunch or dinner, travelkhana.com relays your order to food plazas or restaurants in the vicinity of the station where your train will halt and a delivery boy will arrive with a warm meal at your berth or seat. And, yes, it's cash on delivery.
"We wanted to make things like a taxi service, medicines and food available to train travellers. And we have begun by solving the biggest problem of unavailability of fresh food on the Indian Railways. This is an untapped segment in an aggregated model," says Singh, who has worked in the technology and telecom sectors in India.

Revenue Model
The best part is the market is huge, adds Singh. "About 8 billion passengers travel by the Indian Railways every year. Only 434 trains of the 3,000 have a pantry car. We have already served 6,500 meals and have presence in 70 locations across Western and Northern India.

The cost of a meal ranges between Rs 50 and Rs 160 and the company maintains a profit margin of 18 per cent.

Travel Agents Partake
To promote its service, Travelkhana.com began by circulating pamphlets to passengers at and around railway stations, inviting them to order through their call centre. "The internal system used to run our call centre is backed up by our real-time tracking platform. We started the order online platform later," reveals Singh.

Then he got a brainwave. The company tied up with travel agents who sell railway tickets. Travelkhana.com provides them free paper to print their tickets in return for advertisement space on the back of the ticket. What better way to reach out to your target audience! Travelkhana.com also offers each agent a login ID to the travelkhana.com website in case passengers want to book their meals while booking their tickets.

Missed Meals?
But isn't it tough to make sure the meals are delivered on time, especially since trains halt only briefly at platforms? "With effective use of technology, the failure rate has dropped to less than 1 per cent from an initial 5 per cent," claims Singh. "And if the meal doesn't make it to the customer, it is delivered at the next station so that the customer does not go hungry.
Travelkhana.com has covered most of Gujarat, Rajasthan, Maharashtra and Delhi. It now plans to expand to South and East India and north of Delhi. After meals, what's the next stop? "Eventually, we will provide similar services on long-distance buses too."

Source - Moneycontrol

 

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